What is an AI creative agentcy?

A creative advertising agency built around AI agents — strategy, creative and production run on agentic AI workflows instead of large teams and billable hours. The name blends agent and agency: the agency runs on agents, and the agents are the agency. Full definition: What Is an AI Creative Agentcy?

How does Brave New World work?

Human creative directors and eight AI agents work the same brief, from research through strategy, concept and scoring. Every concept is scored against 3,000+ award-winning campaigns before a client sees it — and everything stays human-led: agents accelerate and widen the search, people sign the work off.

Where is Brave New World based?

In Covent Garden, London — Suite A, 31 Long Acre, WC2E 9LA — with an in-house production studio at Television Centre. We work with brands across the UK, Europe, Türkiye and the GCC. More in the FAQ.